1. Regulatory Risk: Cryptocurrency regulations can vary greatly and are subject to change. Changes in regulations could impact our operations.

• Mitigation: We have a dedicated compliance officer who will ensure we stay up-to-date with regulatory changes and adapt our operations accordingly. We also work with legal advisors who specialize in fintech and cryptocurrency law.

2. Market Risk: The cryptocurrency market is volatile. Significant market downturns could impact our revenue.

• Mitigation: By offering a diversified range of cryptocurrencies and additional services, we can mitigate the impact of downturns in any single cryptocurrency. We will also maintain a conservative financial strategy to ensure our sustainability during market downturns.

3. Technological Risk: As a tech-driven business, we face risks related to system failures, cybersecurity threats, and technological obsolescence.

• Mitigation: We have a robust security protocol in place and will conduct regular audits to ensure the safety of our platform. Our CTO leads a team of experienced tech professionals who work to prevent system failures and keep our technology up-to-date.

4. Competition Risk: The cryptocurrency exchange market is competitive. Existing or new players could impact our market share.

• Mitigation: Our unique focus on cash-to-cryptocurrency transactions, combined with our commitment to user experience and regulatory compliance, sets us apart from competitors. We will continuously innovate and adapt to maintain our competitive edge.

5. Execution Risk: There’s a risk that we might not execute our business plan as expected due to unforeseen challenges or inefficiencies.

• Mitigation: Our team brings together skills and experience in all key areas, from finance to technology to regulatory compliance. We will use agile project management methodologies to monitor our progress and adapt quickly to any challenges. We also have contingency funds set aside to handle unexpected obstacles.

While we can’t eliminate all risks, we are committed to managing them effectively to protect our business, our users, and our investors.